Elleci
Elleci is one of the most highly regarded sink manufacturers in the world.
When we came into contact with it, the Board had an identity problem on an organic level. The Google results did not reflect the results in terms of corporate branding.
The objectives of the project were:
- provide an attractive and modern new website that reflected their success and experience in the field for the company’s 30 years.
- New site tree optimised for SEO
A new approach to SEO
The project included an SEO (Search Engine Optimisation) consultancy to optimise the new content and ensure greater visibility of the site on search engines. This helped solve a serious problem of cannibalisation and low relevance that the site had with respect to certain keywords.
Our approach resulted in +300% users in just 6 months of work.
The new website
The website was built on a WordPress basis and correlated with multiple customisations that made it possible to create an attractive user interface that represents the brand’s image and offers intuitive navigation, as well as meeting the requirements set during the initial phase.
A key aspect of the project was the implementation of Product Information Management (PIM), a solution that allowed the company to centralise and efficiently manage all information related to their products.
Together we build your digital business
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