Parama

E-commerce of Bathroom Furniture

The Parama project was born from a careful study of customers’ needs and desires. A hectic life, the need to combine aesthetics and practicality at a reasonable price, pushed the two young entrepreneurs Giulio and Matteo towards the creation of an online store specialising in the direct sale of solutions for furnishing, renovating and renewing the bathroom. Parama is a young brand that is aimed directly at the end consumer. As there are no intermediate steps in the value chain, the company manages to market its products at a super-cheap price.

Criticalities⚠️

The organic traffic received was practically nil. Acquisition was therefore based solely on advertising campaigns with the advertising budget rising steadily.

Challenges

  1. Crowded sector
  2. CMS not SEO Friendly
  3. New brand identity

Activities✅

  1. New SEO strategy
  2. Resolving critical technical issues
  3. New content creation
Case study SEO Ecommerce

Graphics

Databas keywords SEO Ecommerce arredo bagno

“What particularly impressed me was the use of tools, the planned strategy and the division of each role within SEMprofile. The differentiating factor is that they are a close-knit and enthusiastic team. At every point of contact I was well and 100% supported, particularly in the initial phase of the project where everyone in their role was present and attentive. I was finally able to unlock the limits of my online business. Thank you!”

Get the complete case study!

Request an initial contact with our team and receive a PDF of the case study + a personalised consultation.

Contact us